Challenges
Complexity
iOS6/7 transition
iPad, iPhone, Android and Windows
Time and resources
25M+ downloads - don't screw it up
Goals
Lighten up the UI
Integrate News, Now and video
Set the stage for new SC broadcast identity
Increase downloads
SC v3.0 iOS & Android
SC v4.0 Android, iOS & Windows
SC v4.0 Android
SC v4.1 iOS
SC v4.0 Ipad Wire
iOS Challenges
Old build
Dated look
Bloated
Bad UX
Goals
Update UI to current OS specs
Predictable UX - focus on the fan, not the engineer
Custom Android app
Add features, reduce bloat and simplify
Drive sign-ups and engagement
iOS FantasyCast
Process
Assess scope
Organize quickly
Roadmap
Fight creep
Andriod Wear
Contextually aware and smart. Timely, relevant, specific.
Glanceable. Short, sharp, immediate.
Zero/low interaction. Gestural, simple, fast.
Helpful. Efficient, respectful, responsive.
Fake NBA Trades! | Bill Simmons and Doug Collins
ESPN Outside The Lines -- Long Form
ESPNFC
Prototyping
HTML
Animated GIF
Proto.io
xCode / Android Studio
Fake NBA Trades! | Bill Simmons and Doug Collins
SportsCenter App
Fantasy Football App
Additional Digital Design
Background & Portfolio